“We all really enjoyed the day and everyone is pumped up for next year. Victory is sweet and even better to win by one lap”

- David Yarnton, General Manager – Nintendo UK

“We’ll certainly be supporting the event next year…but I’ve got twelve months to live with losing by one lap”

- John Clark, UK Managing Director – Sega Europe

Are you up for the Cyclothon UK Challenge?

As the event is wholly contained in the iconic closed circuit of Brands Hatch, recognition and exposure for our corporate sponsors will be gloriously strong. Last year’s partners enjoyed our billboard advertising campaign in fitness centers nationwide, media news coverage on BBC South East, promotional literature, social media, print advertising and cycling industry and charity websites. Frequent press releases target cycling and rugby clubs, print and online media publications and the sporting wires.

The addition of the ‘Cyclist’s Village’ within the circuit will also allow ample space for product placement and promotional demos. Stalls are available in the Village – please enquire about current availability and cost.

Sponsorship Levels

Headline Sponsor

  • Company name or logo in title strap line
  • One complimentary team entry 4 – 8 people
  • Venue branding
  • Logo prominent on all marketing and PR material
  • Logo prominent on all Cyclothon 2013 merchandise
  • Complimentary cycling apparel for each team member
  • Logo on all national and local advertising
  • Present overall winner prize for the 12 hour challenge
  • Pit garage space reserved for your team

Celebrity Team Sponsor

  • One celebrity rider and up to seven guest riders
  • Naming rights of celebrity team
  • Complimentary cycling jersey for all team members
  • Logo on celebrity team riding apparel
  • One page advert in event brochure
  • One information page in event brochure dedicated to your team
  • Venue branding
  • Pit garage space reserved for your team
  • Photos with your celebrity riders

8 hr Challenge Sponsor

  • Title Branding for 8 hour category
  • Team of 4-8 riders
  • Logo on Cyclothon jersey
  • Present prize to winner of 8 hour challenge
  • Venue branding
  • One page advert in event brochure
  • One information page in event brochure dedicated to your team
  • Venue branding
  • Pit garage space reserved for your team